Speak AI fluently
Describe core AI concepts, choose suitable solution types, and apply generative AI ideas to real needs.






























AI Business Strategist is a beta exam for business professionals who weigh AI investments, build cases and scale adoption. It tests strategic judgment, not AWS services, and needs no coding, AWS implementation or other AWS certification. Beta delivery began on 29 September 2026, with an Early Adopter badge for those certified by 15 February 2027.
Describe core AI concepts, choose suitable solution types, and apply generative AI ideas to real needs.
Align AI strategy with business goals, measure its value, and position it for competitive advantage.
Apply responsible AI to decisions, set up governance structures and compliance, and direct risk mitigation.
Assess readiness, set data foundations, build workforce skills, and scale AI from pilots to the enterprise.
We design this course ourselves. AWS runs the exam and issues the credential, and LUNARTECH is independent of AWS.
You cannot weigh an investment you cannot describe. You learn the concepts and terms behind modern AI, including machine learning, generative models and agents, and what each can and cannot do for a business.
You build A briefing note that explains five AI concepts in language an executive team can use.
Not every problem needs the same tool. You compare predictive, generative and agentic approaches, decide between buying, building and customizing, and match techniques to business needs without writing code.
You build A decision matrix that selects a solution type for five business problems.
AI strategy begins with the company’s goals, not with a tool. You identify opportunities, rank them by value and feasibility, and turn them into a roadmap with owners and sequence.
You build An AI opportunity portfolio with a prioritized roadmap for one organization.
Leaders fund what they can measure. You estimate costs and benefits, set baselines and metrics before a pilot starts, and show results in terms that finance and operations teams accept.
You build A business case with costs, benefits, metrics and a measurement plan for one use case.
Responsible AI affects customers and staff in concrete ways. You apply fairness, transparency, accountability and human oversight to real decisions, and judge when an AI use should not go ahead.
You build A responsible AI assessment of one proposed use, with decisions and conditions.
Without structure, AI use spreads unseen. You set up committees, policies and roles, map regulatory duties, and keep a risk register that covers models, data, vendors and misuse.
You build A governance framework with roles, policies and a risk register.
Many AI plans fail on the ground they stand on. You assess maturity in data, infrastructure, security and skills, and set the foundations a project needs before it starts.
You build A readiness assessment with a gap list and a plan to close each gap.
People decide whether AI is used well. You plan communication, training and role changes, address resistance, and measure adoption so that tools reach daily use.
You build A change and skills plan for one department adopting an AI tool.
A pilot that works once proves little. You design pilots with clear exit criteria, decide what scaling requires in operations and funding, and build the structures that keep AI work consistent across teams.
You build A scaling plan that takes one pilot to enterprise use, with owners and funding.
Bring the whole subject together in one proposal. You choose a use case, justify the investment, plan governance and change, and present it as you would to the leaders who must approve it.
You build A complete AI proposal covering strategy, value, risk, readiness and scaling.

Certifying body · Independent of LUNARTECH
Amazon Web Services runs this program itself. Exams are taken at Pearson VUE test centers or online with a proctor, and certifications last three years, renewable by passing the latest exam. List prices rise from Foundational to Professional and Specialty. LUNARTECH is independent of Amazon Web Services.
No coding, AWS implementation or other AWS certification required. AWS recommends 6 months working with or alongside AI initiatives.
Ten modules, designed by LUNARTECH, at your own pace.
AWS runs the exam and issues the credential, so you register and book directly with them.
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LUNARTECH Academy has been the most empowering learning experience of my life, giving me a clear, structured path from the absolute basics to building real-world AI systems with confidence.
Your page is fantastic. As a bachelor’s student in Data Science now accepted for a master’s at UConn, your work has been a real source of motivation.
The programme’s clear, bite-sized content and practical projects dramatically improved my speed from fuzzy idea to MVP and my ability to communicate AI value. I followed the system, and it works.
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Stay connected after you finish, with ongoing support, opportunities and industry insight.
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No single job owns it. Here’s where each role leans hardest, and where its work ends up.
Picking the right AI use case is the hard part. Value measurement keeps it honest.
AI literacy, Strategy, Readiness
Enterprise strategy, Retail and commerce
Pilots stall without data and people in place. Readiness work comes before scale.
Readiness, Governance
Enterprise strategy, Financial services
Boards ask about ROI and risk together. Strategy and governance answer both.
Strategy, Governance
Consulting, Healthcare
Customers want a business case, not a demo. Frame AI in terms of their goals.
AI literacy, Strategy
Retail and commerce, Financial services
New AI ideas need a case someone can fund. Readiness shows which ones the business can absorb.
Strategy, Readiness
Enterprise strategy, Retail and commerce
Governance sets limits before AI reaches customers. Policy has to match how teams really use it.
Governance
Financial services, Healthcare
Business cases rest on numbers you can defend. Analysts show which AI use cases carry real value.
Strategy, AI literacy
Retail and commerce, Enterprise strategy
Adoption stalls when people are not ready. Readiness work covers skills, data and process.
Readiness, Strategy
Enterprise strategy, Healthcare
Picking the right AI use case is the hard part. Value measurement keeps it honest.
Over 10,000 students trust LUNARTECH
Understand systems all the way down. Build the ones others rely on.
Understand what the data says. Build models that hold up.
Understand the papers. Build on them, and take the work further.
+340%growth in open roles requiring AI skills
Open roles: Built In, Greenhouse, LinkedIn.
Typical salaries: Glassdoor, Levels.fyi, Payscale, Indeed, Ravio, JobRise, U.S. BLS. Military: 2026 U.S. basic pay, drone officers with aviation incentive pay.
Updated November 2026.
Need help? These answers cover most of what people ask before they start.
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No. We design this course ourselves, around what the exam covers. AWS has no part in it, and you still register and book the exam directly with AWS.
85 questions, test center or online, in English, Japanese. The passing score is 700 of 1000.
Beta exam open for registration.
No coding, AWS implementation or other AWS certification required. AWS recommends 6 months working with or alongside AI initiatives.
3 years. Pass the latest exam for 3 more years.
We last reviewed it on 5 November 2026, from AWS’s own pages. Details change, so check the official page before you book.
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Prove you can lead AI adoption in a business. Start with a free trial, or enroll in a plan and work through the course at your own pace. AWS runs the exam and issues the credential.
LUNARTECH is independent of the vendors and certifying bodies listed here. Their names, exam titles and marks belong to them, exams are run by them, and credentials are issued by them. Reviewed 5 November 2026. Catalogues change often, so confirm the details on the official page before you book.